Posted: January 01, 2008 PR Manager LSI Corporation, Milpitas LSI is known worldwide as a storage market leader. Our silicon-to-systems solutions empower disk drives with the intelligence, flexibility, speed and reliability needed for high-capacity storage across every market segment, from portable consumer electronics devices to personal computers to enterprise-class storage systems and networks.

We were first-to-market with 4 Gb/s Fibre Channel (FC), are now delivering 8 Gb/s FC solutions, and have a leading Serial Attached SCSI (SAS) market share. Our multi-level partnerships assure innovative storage solutions that are valued by the end customer.

LSI'S Corporate Communications group is seeking a talented PR Manager responsible for developing and executing specific public relations programs relating to our Storage systems, components, and peripherals business.

The PR Manager serves as the person responsible for developing strong relationships with key members of news media in order to position positively the LSI Storage products and business to key stakeholders, especially customers, prospects, industry partners, and prospective employees.

Primary responsibility is to develop and execute media relations strategies for external positioning in the trade press, including managing activities associated with executive positioning, product introductions and briefings, customer design wins, technology leadership, and mergers and acquisitions of storage-related businesses. The successful candidate will work closely with counterparts on the Communications, Planning, and Marketing team in order to create cohesive and consistent communications program.

The successful candidate will be seen as a legitimate and credible spokesperson inside and outside the company. The candidate will be responsible for developing strategic external communications and ensuring that all messages are disseminated consistently, promptly and efficiently.

Specific responsibilities include to:

• Develop short-and long-range objectives, strategic plans and programs that will establish LSI in the media as the recognized innovator and leader in storage.
• Establish ongoing relationships with key media that cover LSI and the storage industry.
• Increase positive media coverage for Storage business.
• Act as Storage spokesperson when appropriate.
• Develop collateral materials, including press releases, public statements, web content, trade show communications, contributed articles, and speeches.
• Review all public statements for accuracy and consistency.
• Provide storage communications support including speeches, briefings and talking points for the media.
• Keep employee communications apprised of developments within Storage

www.lsi.com